CM Course Catalog Pro

Prerequisites/Corequisites: Credit Hours: Min: 3; Max: Description: Basic principles of marketing. Emphasis is placed on consumer's role in marketing and on marketing environment. The basic product...

Prerequisites/Corequisites: Take MKT-331. (Required, Previous). Credit Hours: Min: 3; Max: Description: Study of the consumer decision process in the marketing context. Selected concepts from ps...

Prerequisites/Corequisites: Take MKT-331. (Required, Previous). Credit Hours: Min: 3; Max: Description: Focuses on the role of marketing in today's global economy. Environmental differences among n...